Pick up to 5 of 357 D1 programs — side-by-side NIL spend, shareable link
Compare up to 5 schools
2026 NIL Spend
scaled to top selected
Loading…
This tool puts the NIL budgets of any two-to-five Division I programs side by side so you can see — in real dollars — how college sports' spending arms race actually stacks up. Each program's estimated 2025–26 NIL spend combines its revenue-share allocation under the House v. NCAA settlement with reported collective and third-party deal money, the same figures that power our full NIL Tracker of all 357 schools.
Comparisons are most useful within a tier — two SEC powers, or two Group of Five programs — where the gap reflects collective fundraising and donor depth rather than conference revenue. For how every number is sourced and verified, see our methodology.
Featured Matchups
Classic rivalries — one tap to compare.
#1 vs #2
Texas vs Ohio State
$74M · $64M
Lone Star
Texas vs Texas A&M
$74M · $57M
The Game
Ohio State vs Michigan
$64M · $44M
SEC Title
Alabama vs Georgia
$49M · $48M
Third Saturday
Tennessee vs Alabama
$50M · $49M
B1G West
Oregon vs USC
$60M · $42M
Intersectional
Notre Dame vs USC
$52M · $42M
Cocktail Party
Florida vs Georgia
$40M · $48M
NIL Comparison FAQ
How is each school's NIL spending calculated?
Each figure is the estimated total annual money flowing to a program's athletes from three buckets: the school's direct revenue-share allocation under the House v. NCAA settlement (capped near $20.5M for 2025–26), donor-funded collective payments, and verified third-party endorsement deals. Every number is cross-referenced against at least two independent published reports before it ships.
Are these exact NIL figures?
No — they are sourced estimates. NIL contracts aren't publicly filed, so even the best reporting is an approximation. We report the midpoint when independent sources agree and flag discrepancies on each school's profile page.
Can I compare more than two schools at once?
Yes. The picker supports up to five Division I programs side by side, with a proportional spend split and a shareable link so you can drop the comparison into a group chat or post.
Which comparisons are most meaningful?
Comparing programs within the same tier is most useful — two SEC powers, or two Group of Five schools — because the gap then reflects collective fundraising and donor depth rather than baseline conference revenue.
Compare Discussion
Join the conversation. Sign in to comment.