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NIL Spending · Head-to-Head 2026

Florida

Florida

SEC · #21

$35M

VS
Georgia

Georgia

SEC · #8

$47M

42.7%Spending Split57.3%

Georgia spends approximately $12M more on NIL than Florida — a 26% gap.

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Any two of 300+ D1 programs. Live NIL spend, head-to-head.

Full Profile

Florida

Full Profile

Georgia

By the Numbers

Estimated NIL Spend
$35M
$47M
National Rank
#21
#8
Conference
SEC
SEC
Spending Gap
-$12M
+$12M

Florida — by sport

  • Football$20M
  • Men's Basketball$10M
  • Baseball$3M
  • Olympic Sports$2M

Georgia — by sport

  • Football$28M
  • Men's Basketball$8M
  • Baseball$5M
  • Women's Basketball$3M
  • Olympic Sports$3M

More Florida comparisons

Florida vs

Texas

Florida vs

Texas A&M

Florida vs

Tennessee

Florida vs

Kentucky

View all NIL rankings Transfer portal tracker How we compute NIL spend

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