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Texas vs Ohio State NIL Spending 2026 — Head-to-Head

NIL Spending · Head-to-Head 2026

Texas

Texas

SEC · #1

$74M

VS
Ohio State

Ohio State

Big Ten · #3

$64M

53.6%Spending Split46.4%

Texas spends approximately $10M more on NIL than Ohio State — a 14% gap.

Compare up to 5 schools

2026 NIL Spend

scaled to top selected

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By the Numbers

Estimated NIL Spend
$74M
$64M
National Rank
#1
#3
Conference
SEC
Big Ten
Spending Gap
+$10M
-$10M

Texas — by sport

  • Football$40M
  • Men's Basketball$13M
  • Baseball$7M
  • Women's Basketball$5M
  • Olympic Sports$9M

Ohio State — by sport

  • Football$38M
  • Men's Basketball$11M
  • Hockey & Wrestling$4M
  • Women's Basketball$4M
  • Olympic Sports$7M
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