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Texas vs Ohio State NIL Spending 2026 — Head-to-Head
NIL Spending · Head-to-Head 2026

Texas
SEC · #1
$74M
VS

Ohio State
Big Ten · #3
$64M
53.6%Spending Split46.4%
Texas spends approximately $10M more on NIL than Ohio State — a 14% gap.
Compare up to 5 schools
2026 NIL Spend
scaled to top selected
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By the Numbers
Estimated NIL Spend
$74M
$64M
National Rank
#1
#3
Conference
SEC
Big Ten
Spending Gap
+$10M
-$10M
Texas — by sport
- Football$40M
- Men's Basketball$13M
- Baseball$7M
- Women's Basketball$5M
- Olympic Sports$9M
Ohio State — by sport
- Football$38M
- Men's Basketball$11M
- Hockey & Wrestling$4M
- Women's Basketball$4M
- Olympic Sports$7M
More Texas comparisons
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