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NIL Spending Comparison · 2026
Texas vs Oregon
Head-to-head NIL spending breakdown for 2026. Texas spends approximately $14M (19%) more.
Texas
SEC
Estimated NIL Spend
$72M
National rank #1
Higher NIL spend
Full Texas profile
Oregon
Big Ten
Estimated NIL Spend
$58M
National rank #4
Full Oregon profile
By the Numbers
Estimated NIL Spend
$72M
$58M
National Rank
#1
#4
Conference
SEC
Big Ten
Spending Gap
+$14M
-$14M
Texas — by sport
- Football$40M
- Men's Basketball$13M
- Baseball$7M
- Women's Basketball$4M
- Olympic Sports$8M
Oregon — by sport
- Football$40M
- Men's Basketball$8M
- Track & Field$5M
- Olympic Sports$5M
More Texas comparisons
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