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Utah State vs Texas Tech NIL Roster Market 2026
NIL Roster Market · Head-to-Head 2026
Utah State
Pac-12 · #84
$12.4M
VS
Texas Tech
Big 12 · #9
$52.8M
19.1%Market Split80.9%
Texas Tech carries approximately $40.3M more aggregate roster value than Utah State — a 76% gap.
Compare up to 5 schools
2026 Sideline NIL Market Index
scaled to top selected
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By the Numbers
Sideline Best Estimate
$12.4M
$52.8M
National Rank
#84
#9
Conference
Pac-12
Big 12
Market Gap
-$40.3M
+$40.3M
Utah State — by sport
- Football$8.3M
- Men's Basketball$2.1M
- Other Sports$2M
Texas Tech — by sport
- Football$35M
- Men's Basketball$10.9M
- Baseball$1.5M
- Softball$3.8M
- Volleyball$350K
- Women's Soccer$325K
More Utah State comparisons
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