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Utah State vs Oklahoma State NIL Roster Market 2026

NIL Roster Market · Head-to-Head 2026

Utah State

Utah State

Pac-12 · #84

$12.4M

VS
Oklahoma State

Oklahoma State

Big 12 · #33

$33.5M

27.1%Market Split72.9%

Oklahoma State carries approximately $21M more aggregate roster value than Utah State — a 63% gap.

Compare up to 5 schools

2026 Sideline NIL Market Index

scaled to top selected

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Full Profile

Utah State

Full Profile

Oklahoma State

By the Numbers

Sideline Best Estimate
$12.4M
$33.5M
National Rank
#84
#33
Conference
Pac-12
Big 12
Market Gap
-$21M
+$21M

Utah State — by sport

  • Football$8.3M
  • Men's Basketball$2.1M
  • Other Sports$2M

Oklahoma State — by sport

  • Football$16.8M
  • Men's Basketball$7.6M
  • Baseball$4M
  • Softball$1.2M
  • Volleyball$925K
  • Women's Soccer$800K

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