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Southern vs Oklahoma State NIL Roster Market 2026

NIL Roster Market · Head-to-Head 2026

Southern

Southern

SWAC · #152

$5M

VS
Oklahoma State

Oklahoma State

Big 12 · #33

$33.5M

13%Market Split87%

Oklahoma State carries approximately $28.4M more aggregate roster value than Southern — a 85% gap.

Compare up to 5 schools

2026 Sideline NIL Market Index

scaled to top selected

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Full Profile

Southern

Full Profile

Oklahoma State

By the Numbers

Sideline Best Estimate
$5M
$33.5M
National Rank
#152
#33
Conference
SWAC
Big 12
Market Gap
-$28.4M
+$28.4M

Southern — by sport

  • Football$2.1M
  • Men's Basketball$1.9M
  • Other Sports$900K

Oklahoma State — by sport

  • Football$16.8M
  • Men's Basketball$7.6M
  • Baseball$4M
  • Softball$1.2M
  • Volleyball$925K
  • Women's Soccer$800K

More Southern comparisons

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Texas Tech

Southern vs

Houston

Southern vs

West Virginia

Southern vs

Kansas

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