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NIL Spending Comparison · 2026

BYU vs Kansas

Head-to-head NIL spending breakdown for 2026. BYU spends approximately $2M (6%) more.

BYU

BYU

Big 12

Estimated NIL Spend

$36M

National rank #19

Higher NIL spend

Full BYU profile

Kansas

Kansas

Big 12

Estimated NIL Spend

$34M

National rank #23

Full Kansas profile

By the Numbers

Estimated NIL Spend
$36M
$34M
National Rank
#19
#23
Conference
Big 12
Big 12
Spending Gap
+$2M
-$2M

BYU — by sport

  • Football$18M
  • Men's Basketball$12M
  • Olympic Sports$6M

Kansas — by sport

  • Football$15M
  • Men's Basketball$12M
  • Olympic Sports$7M

More BYU comparisons

BYU vs

Texas Tech

BYU vs

Iowa State

BYU vs

TCU

BYU vs

Arizona State

View all NIL rankings Transfer portal tracker How we compute NIL spend

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