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BYU vs Houston NIL Roster Market 2026
NIL Roster Market · Head-to-Head 2026

BYU
Big 12 · #41
$31M
VS

Houston
Big 12 · #22
$39M
44.3%Market Split55.7%
Houston carries approximately $8M more aggregate roster value than BYU — a 21% gap.
Compare up to 5 schools
2026 Sideline NIL Market Index
scaled to top selected
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By the Numbers
Sideline Best Estimate
$31M
$39M
National Rank
#41
#22
Conference
Big 12
Big 12
Market Gap
-$8M
+$8M
BYU — by sport
- Football$20.1M
- Men's Basketball$6.9M
- Softball$950K
- Volleyball$725K
- Women's Soccer$650K
- Track & Field$875K
Houston — by sport
- Football$27M
- Men's Basketball$6.7M
- Softball$1.3M
- Volleyball$950K
- Women's Soccer$850K
- Track & Field$1.2M
More BYU comparisons
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