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Utah vs Texas Tech NIL Roster Market 2026
NIL Roster Market · Head-to-Head 2026
Utah
Big 12 · #64
$23.4M
VS
Texas Tech
Big 12 · #9
$52.8M
30.7%Market Split69.3%
Texas Tech carries approximately $29.4M more aggregate roster value than Utah — a 56% gap.
Compare up to 5 schools
2026 Sideline NIL Market Index
scaled to top selected
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By the Numbers
Sideline Best Estimate
$23.4M
$52.8M
National Rank
#64
#9
Conference
Big 12
Big 12
Market Gap
-$29.4M
+$29.4M
Utah — by sport
- Football$14.2M
- Men's Basketball$3.3M
- Softball$1.4M
- Volleyball$1.1M
- Women's Soccer$950K
- Track & Field$1.3M
Texas Tech — by sport
- Football$35M
- Men's Basketball$10.9M
- Baseball$1.5M
- Softball$3.8M
- Volleyball$350K
- Women's Soccer$325K
More Utah comparisons
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