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Texas Tech vs Cincinnati NIL Roster Market 2026

NIL Roster Market · Head-to-Head 2026

Texas Tech

Texas Tech

Big 12 · #9

$52.8M

VS
Cincinnati

Cincinnati

Big 12 · #66

$22.5M

70.1%Market Split29.9%

Texas Tech carries approximately $30.3M more aggregate roster value than Cincinnati — a 57% gap.

Compare up to 5 schools

2026 Sideline NIL Market Index

scaled to top selected

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By the Numbers

Sideline Best Estimate
$52.8M
$22.5M
National Rank
#9
#66
Conference
Big 12
Big 12
Market Gap
+$30.3M
-$30.3M

Texas Tech — by sport

  • Football$35M
  • Men's Basketball$10.9M
  • Baseball$1.5M
  • Softball$3.8M
  • Volleyball$350K
  • Women's Soccer$325K

Cincinnati — by sport

  • Football$13.7M
  • Men's Basketball$3.6M
  • Softball$1.3M
  • Volleyball$950K
  • Women's Soccer$850K
  • Track & Field$1.1M
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