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Texas Tech vs West Virginia NIL Roster Market 2026
NIL Roster Market · Head-to-Head 2026
Texas Tech
Big 12 · #9
$52.8M
VS
West Virginia
Big 12 · #28
$36M
59.4%Market Split40.6%
Texas Tech carries approximately $16.8M more aggregate roster value than West Virginia — a 32% gap.
Compare up to 5 schools
2026 Sideline NIL Market Index
scaled to top selected
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By the Numbers
Sideline Best Estimate
$52.8M
$36M
National Rank
#9
#28
Conference
Big 12
Big 12
Market Gap
+$16.8M
-$16.8M
Texas Tech — by sport
- Football$35M
- Men's Basketball$10.9M
- Baseball$1.5M
- Softball$3.8M
- Volleyball$350K
- Women's Soccer$325K
West Virginia — by sport
- Football$18.1M
- Men's Basketball$11.8M
- Softball$1.4M
- Volleyball$1.1M
- Women's Soccer$975K
- Track & Field$1.4M
More Texas Tech comparisons
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