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Iowa State vs Baylor NIL Roster Market 2026
NIL Roster Market · Head-to-Head 2026

Iowa State
Big 12 · #37
$32M
VS

Baylor
Big 12 · #40
$31.1M
50.7%Market Split49.3%
Iowa State carries approximately $900K more aggregate roster value than Baylor — a 3% gap.
Compare up to 5 schools
2026 Sideline NIL Market Index
scaled to top selected
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By the Numbers
Sideline Best Estimate
$32M
$31.1M
National Rank
#37
#40
Conference
Big 12
Big 12
Market Gap
+$900K
-$900K
Iowa State — by sport
- Football$17.6M
- Men's Basketball$7.2M
- Women's Basketball$2.4M
- Softball$1.1M
- Volleyball$875K
- Women's Soccer$775K
Baylor — by sport
- Football$19.4M
- Men's Basketball$4.3M
- Baseball$3M
- Women's Basketball$2.6M
- Softball$425K
- Volleyball$325K
More Iowa State comparisons
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