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Iowa State vs Texas Tech NIL Roster Market 2026

NIL Roster Market · Head-to-Head 2026

Iowa State

Iowa State

Big 12 · #37

$32M

VS
Texas Tech

Texas Tech

Big 12 · #9

$52.8M

37.8%Market Split62.2%

Texas Tech carries approximately $20.8M more aggregate roster value than Iowa State — a 39% gap.

Compare up to 5 schools

2026 Sideline NIL Market Index

scaled to top selected

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By the Numbers

Sideline Best Estimate
$32M
$52.8M
National Rank
#37
#9
Conference
Big 12
Big 12
Market Gap
-$20.8M
+$20.8M

Iowa State — by sport

  • Football$17.6M
  • Men's Basketball$7.2M
  • Women's Basketball$2.4M
  • Softball$1.1M
  • Volleyball$875K
  • Women's Soccer$775K

Texas Tech — by sport

  • Football$35M
  • Men's Basketball$10.9M
  • Baseball$1.5M
  • Softball$3.8M
  • Volleyball$350K
  • Women's Soccer$325K
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