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NIL Spending Comparison · 2026
BYU vs Arizona State
Head-to-head NIL spending breakdown for 2026. BYU spends approximately $10M (28%) more.
BYU
Big 12
Estimated NIL Spend
$36M
National rank #19
Higher NIL spend
Full BYU profile
Arizona State
Big 12
Estimated NIL Spend
$26M
National rank #41
Full Arizona State profile
By the Numbers
Estimated NIL Spend
$36M
$26M
National Rank
#19
#41
Conference
Big 12
Big 12
Spending Gap
+$10M
-$10M
BYU — by sport
- Football$18M
- Men's Basketball$12M
- Olympic Sports$6M
Arizona State — by sport
- Football$16M
- Men's Basketball$6M
- Baseball$3M
- Olympic Sports$1M
More BYU comparisons
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