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Baylor vs Oklahoma State NIL Roster Market 2026

NIL Roster Market · Head-to-Head 2026

Baylor

Baylor

Big 12 · #40

$31.1M

VS
Oklahoma State

Oklahoma State

Big 12 · #33

$33.5M

48.2%Market Split51.8%

Oklahoma State carries approximately $2.4M more aggregate roster value than Baylor — a 7% gap.

Compare up to 5 schools

2026 Sideline NIL Market Index

scaled to top selected

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By the Numbers

Sideline Best Estimate
$31.1M
$33.5M
National Rank
#40
#33
Conference
Big 12
Big 12
Market Gap
-$2.4M
+$2.4M

Baylor — by sport

  • Football$19.4M
  • Men's Basketball$4.3M
  • Baseball$3M
  • Women's Basketball$2.6M
  • Softball$425K
  • Volleyball$325K

Oklahoma State — by sport

  • Football$16.8M
  • Men's Basketball$7.6M
  • Baseball$4M
  • Softball$1.2M
  • Volleyball$925K
  • Women's Soccer$800K
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