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Baylor vs Houston NIL Roster Market 2026
NIL Roster Market · Head-to-Head 2026

Baylor
Big 12 · #40
$31.1M
VS

Houston
Big 12 · #22
$39M
44.4%Market Split55.6%
Houston carries approximately $7.9M more aggregate roster value than Baylor — a 20% gap.
Compare up to 5 schools
2026 Sideline NIL Market Index
scaled to top selected
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By the Numbers
Sideline Best Estimate
$31.1M
$39M
National Rank
#40
#22
Conference
Big 12
Big 12
Market Gap
-$7.9M
+$7.9M
Baylor — by sport
- Football$19.4M
- Men's Basketball$4.3M
- Baseball$3M
- Women's Basketball$2.6M
- Softball$425K
- Volleyball$325K
Houston — by sport
- Football$27M
- Men's Basketball$6.7M
- Softball$1.3M
- Volleyball$950K
- Women's Soccer$850K
- Track & Field$1.2M
More Baylor comparisons
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