Big 12· Provo, UT
BYU
Cougars
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2026 NIL SpendDetails
$32.0M
Estimated total across sport allocations
#24 National
#3 of 16 Big 12
Football$18.0M
Men's Basketball$13.0M
Olympic Sports$1.0M
Player NIL values
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Estimates use school pool, roster role, position, class, jersey, and recruiting stars.
Schedule
2026
About BYU
MascotCougars
ConferenceBig 12
LocationProvo, UT
AbbreviationBYU
About BYU Cougars Athletics
The BYU Cougars (Cougars) compete in the Big 12 from Provo, UT. The program ranks #24 nationally in 2026 NIL spending with an estimated $32M across football, basketball, and other sports. Get live scores, the full 2026 schedule, per-player NIL valuations, transfer portal activity, recruiting news, and rivalry coverage for BYU NIL, the transfer portal, and breaking BYU news. All in one place.