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Utah vs Cincinnati NIL Roster Market 2026

NIL Roster Market · Head-to-Head 2026

Utah

Utah

Big 12 · #64

$23.4M

VS
Cincinnati

Cincinnati

Big 12 · #66

$22.5M

51%Market Split49%

Utah carries approximately $900K more aggregate roster value than Cincinnati — a 4% gap.

Compare up to 5 schools

2026 Sideline NIL Market Index

scaled to top selected

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By the Numbers

Sideline Best Estimate
$23.4M
$22.5M
National Rank
#64
#66
Conference
Big 12
Big 12
Market Gap
+$900K
-$900K

Utah — by sport

  • Football$14.2M
  • Men's Basketball$3.3M
  • Softball$1.4M
  • Volleyball$1.1M
  • Women's Soccer$950K
  • Track & Field$1.3M

Cincinnati — by sport

  • Football$13.7M
  • Men's Basketball$3.6M
  • Softball$1.3M
  • Volleyball$950K
  • Women's Soccer$850K
  • Track & Field$1.1M
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