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Toledo vs Michigan State NIL Roster Market 2026
NIL Roster Market · Head-to-Head 2026

Toledo
MAC · #96
$9.7M
VS

Michigan State
Big Ten · #49
$27.6M
26%Market Split74%
Michigan State carries approximately $17.9M more aggregate roster value than Toledo — a 65% gap.
Compare up to 5 schools
2026 Sideline NIL Market Index
scaled to top selected
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By the Numbers
Sideline Best Estimate
$9.7M
$27.6M
National Rank
#96
#49
Conference
MAC
Big Ten
Market Gap
-$17.9M
+$17.9M
Toledo — by sport
- Football$5.1M
- Men's Basketball$2.2M
- Other Sports$2.4M
Michigan State — by sport
- Football$16.9M
- Men's Basketball$7.2M
- Softball$850K
- Volleyball$625K
- Women's Soccer$550K
- Track & Field$775K
More Toledo comparisons
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