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Toledo vs USC NIL Roster Market 2026
NIL Roster Market · Head-to-Head 2026

Toledo
MAC · #96
$9.7M
VS

USC
Big Ten · #6
$55.9M
14.8%Market Split85.2%
USC carries approximately $46.1M more aggregate roster value than Toledo — a 83% gap.
Compare up to 5 schools
2026 Sideline NIL Market Index
scaled to top selected
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By the Numbers
Sideline Best Estimate
$9.7M
$55.9M
National Rank
#96
#6
Conference
MAC
Big Ten
Market Gap
-$46.1M
+$46.1M
Toledo — by sport
- Football$5.1M
- Men's Basketball$2.2M
- Other Sports$2.4M
USC — by sport
- Football$35.2M
- Men's Basketball$12.2M
- Baseball$2.3M
- Women's Basketball$4.1M
- Softball$500K
- Volleyball$375K
More Toledo comparisons
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