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NIL Spending Comparison · 2026

Texas vs Indiana

Head-to-head NIL spending breakdown for 2026. Texas spends approximately $34M (47%) more.

By the Numbers

Estimated NIL Spend
$72M
$38M
National Rank
#1
#15
Conference
SEC
Big Ten
Spending Gap
+$34M
-$34M

Texas — by sport

  • Football$40M
  • Men's Basketball$13M
  • Baseball$7M
  • Women's Basketball$4M
  • Olympic Sports$8M

Indiana — by sport

  • Football$21M
  • Men's Basketball$11M
  • Olympic Sports$6M

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