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Northwestern vs Ohio State NIL Roster Market 2026

NIL Roster Market · Head-to-Head 2026

Northwestern

Northwestern

Big Ten · #56

$25.4M

VS
Ohio State

Ohio State

Big Ten · #7

$54.9M

31.6%Market Split68.4%

Ohio State carries approximately $29.5M more aggregate roster value than Northwestern — a 54% gap.

Compare up to 5 schools

2026 Sideline NIL Market Index

scaled to top selected

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Full Profile

Northwestern

Full Profile

Ohio State

By the Numbers

Sideline Best Estimate
$25.4M
$54.9M
National Rank
#56
#7
Conference
Big Ten
Big Ten
Market Gap
-$29.5M
+$29.5M

Northwestern — by sport

  • Football$16.3M
  • Men's Basketball$3.8M
  • Lacrosse$1.4M
  • Softball$950K
  • Volleyball$725K
  • Women's Soccer$650K

Ohio State — by sport

  • Football$39.3M
  • Men's Basketball$8.1M
  • Women's Basketball$4M
  • Hockey & Wrestling$1.3M
  • Softball$525K
  • Volleyball$400K

More Northwestern comparisons

Northwestern vs

Oregon

Northwestern vs

USC

Northwestern vs

Indiana

Northwestern vs

Michigan

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