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Northwestern vs Michigan NIL Roster Market 2026

NIL Roster Market · Head-to-Head 2026

Northwestern

Northwestern

Big Ten · #57

$24.9M

VS
Michigan

Michigan

Big Ten · #14

$47.6M

34.4%Market Split65.6%

Michigan carries approximately $22.7M more aggregate roster value than Northwestern — a 48% gap.

Compare up to 5 schools

2026 Sideline NIL Market Index

scaled to top selected

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By the Numbers

Sideline Best Estimate
$24.9M
$47.6M
National Rank
#57
#14
Conference
Big Ten
Big Ten
Market Gap
-$22.7M
+$22.7M

Northwestern — by sport

  • Football$16M
  • Men's Basketball$3.8M
  • Lacrosse$1.3M
  • Softball$950K
  • Volleyball$700K
  • Women's Soccer$625K

Michigan — by sport

  • Football$31.3M
  • Men's Basketball$11M
  • Hockey$2.7M
  • Women's Basketball$1.6M
  • Softball$250K
  • Volleyball$200K
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