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Northwestern vs Michigan State NIL Roster Market 2026

NIL Roster Market · Head-to-Head 2026

Northwestern

Northwestern

Big Ten · #57

$24.9M

VS
Michigan State

Michigan State

Big Ten · #49

$27.6M

47.5%Market Split52.5%

Michigan State carries approximately $2.6M more aggregate roster value than Northwestern — a 9% gap.

Compare up to 5 schools

2026 Sideline NIL Market Index

scaled to top selected

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Full Profile

Northwestern

Full Profile

Michigan State

By the Numbers

Sideline Best Estimate
$24.9M
$27.6M
National Rank
#57
#49
Conference
Big Ten
Big Ten
Market Gap
-$2.6M
+$2.6M

Northwestern — by sport

  • Football$16M
  • Men's Basketball$3.8M
  • Lacrosse$1.3M
  • Softball$950K
  • Volleyball$700K
  • Women's Soccer$625K

Michigan State — by sport

  • Football$16.9M
  • Men's Basketball$7.2M
  • Softball$850K
  • Volleyball$625K
  • Women's Soccer$550K
  • Track & Field$775K

More Northwestern comparisons

Northwestern vs

Oregon

Northwestern vs

USC

Northwestern vs

Ohio State

Northwestern vs

Indiana

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