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NIL Spending Comparison · 2026
North Carolina vs NC State
Head-to-head NIL spending breakdown for 2026. North Carolina spends approximately $7M (19%) more.

North Carolina
ACC
Estimated NIL Spend
$37M
National rank #17
Higher NIL spend
Full North Carolina profile

NC State
ACC
Estimated NIL Spend
$30M
National rank #31
Full NC State profile
By the Numbers
Estimated NIL Spend
$37M
$30M
National Rank
#17
#31
Conference
ACC
ACC
Spending Gap
+$7M
-$7M
North Carolina — by sport
- Football$14M
- Men's Basketball$12M
- Olympic Sports$11M
NC State — by sport
- Football$18M
- Men's Basketball$6M
- Baseball$3M
- Olympic Sports$3M
More North Carolina comparisons
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