NC State NIL Spending — $30M Est. 2026
Estimated NIL Spend
$30M
2025–26 est.
Top Sport
Football
$15M
NC State's NIL program has grown considerably.
Football under Dave Doeren is estimated at $15-16M for 2025-26. Basketball under Kevin Keatts is backed by a collective that helped fuel the 2024 NCAA Tournament Elite Eight run.
The $30M figure above combines two sources permitted under the House v. NCAA settlement: NC State's direct revenue-share allocation and third-party collective deals funded by boosters, alumni, and corporate sponsors. We compile it from publicly disclosed contracts, collective funding announcements, athletic department reporting, and cross-referenced industry valuations, with Football the largest single-sport allocation at $15M.
NC State is estimated to spend $30M on NIL in the 2025–26 athletic year, including revenue-sharing allocations and third-party collective deals. This ranks #28 nationally among Division I programs.
NC State competes in the ACC at the Power 4 level.
Football is NC State's top NIL-funded sport with approximately $15M in estimated 2026 spending.
NC State's $30M NIL budget can be compared against every ACC program and all 357 Division I schools on The Sideline's NIL Tracker.
NC State's NIL budget combines two sources: the school's direct revenue-share allocation (capped at roughly $20.5M industry-wide following the House settlement) and third-party collective deals funded by boosters, alumni, and corporate sponsors.
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Alabama won the 2017 national title on a second-and-26 touchdown pass in overtime.
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