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NIL Spending Comparison · 2026
North Carolina vs Clemson
Head-to-head NIL spending breakdown for 2026. North Carolina spends approximately $6M (16%) more.
North Carolina
ACC
Estimated NIL Spend
$37M
National rank #17
Higher NIL spend
Full North Carolina profile
Clemson
ACC
Estimated NIL Spend
$31M
National rank #30
Full Clemson profile
By the Numbers
Estimated NIL Spend
$37M
$31M
National Rank
#17
#30
Conference
ACC
ACC
Spending Gap
+$6M
-$6M
North Carolina — by sport
- Football$14M
- Men's Basketball$12M
- Olympic Sports$11M
Clemson — by sport
- Football$22M
- Men's Basketball$4M
- Baseball$3M
- Olympic Sports$2M
More North Carolina comparisons
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