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NIL Spending Comparison · 2026
North Carolina vs BYU
Head-to-head NIL spending breakdown for 2026. North Carolina spends approximately $1M (3%) more.

North Carolina
ACC
Estimated NIL Spend
$37M
National rank #17
Higher NIL spend
Full North Carolina profile

BYU
Big 12
Estimated NIL Spend
$36M
National rank #19
Full BYU profile
By the Numbers
Estimated NIL Spend
$37M
$36M
National Rank
#17
#19
Conference
ACC
Big 12
Spending Gap
+$1M
-$1M
North Carolina — by sport
- Football$14M
- Men's Basketball$12M
- Olympic Sports$11M
BYU — by sport
- Football$18M
- Men's Basketball$12M
- Olympic Sports$6M
More North Carolina comparisons
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