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NIL Spending Comparison · 2026

North Carolina vs BYU

Head-to-head NIL spending breakdown for 2026. North Carolina spends approximately $1M (3%) more.

By the Numbers

Estimated NIL Spend
$37M
$36M
National Rank
#17
#19
Conference
ACC
Big 12
Spending Gap
+$1M
-$1M

North Carolina — by sport

  • Football$14M
  • Men's Basketball$12M
  • Olympic Sports$11M

BYU — by sport

  • Football$18M
  • Men's Basketball$12M
  • Olympic Sports$6M

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