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NIL Spending Comparison · 2026
North Carolina vs Alabama
Head-to-head NIL spending breakdown for 2026. Alabama spends approximately $1M (3%) more.

North Carolina
ACC
Estimated NIL Spend
$37M
National rank #17
Full North Carolina profile

Alabama
SEC
Estimated NIL Spend
$38M
National rank #14
Higher NIL spend
Full Alabama profile
By the Numbers
Estimated NIL Spend
$37M
$38M
National Rank
#17
#14
Conference
ACC
SEC
Spending Gap
-$1M
+$1M
North Carolina — by sport
- Football$14M
- Men's Basketball$12M
- Olympic Sports$11M
Alabama — by sport
- Football$22M
- Men's Basketball$8M
- Baseball$4M
- Women's Basketball$2M
- Olympic Sports$2M
More North Carolina comparisons
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