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Iowa State vs USC NIL Roster Market 2026

NIL Roster Market · Head-to-Head 2026

Iowa State

Iowa State

Big 12 · #37

$32M

VS
USC

USC

Big Ten · #6

$55.9M

36.4%Market Split63.6%

USC carries approximately $23.9M more aggregate roster value than Iowa State — a 43% gap.

Compare up to 5 schools

2026 Sideline NIL Market Index

scaled to top selected

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Full Profile

Iowa State

Full Profile

USC

By the Numbers

Sideline Best Estimate
$32M
$55.9M
National Rank
#37
#6
Conference
Big 12
Big Ten
Market Gap
-$23.9M
+$23.9M

Iowa State — by sport

  • Football$17.6M
  • Men's Basketball$7.2M
  • Women's Basketball$2.4M
  • Softball$1.1M
  • Volleyball$875K
  • Women's Soccer$775K

USC — by sport

  • Football$35.2M
  • Men's Basketball$12.2M
  • Baseball$2.3M
  • Women's Basketball$4.1M
  • Softball$500K
  • Volleyball$375K

More Iowa State comparisons

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Oregon

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