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NIL Spending Comparison · 2026

Georgia vs Oregon

Head-to-head NIL spending breakdown for 2026. Oregon spends approximately $11M (19%) more.

By the Numbers

Estimated NIL Spend
$47M
$58M
National Rank
#8
#4
Conference
SEC
Big Ten
Spending Gap
-$11M
+$11M

Georgia — by sport

  • Football$28M
  • Men's Basketball$8M
  • Baseball$5M
  • Women's Basketball$3M
  • Olympic Sports$3M

Oregon — by sport

  • Football$40M
  • Men's Basketball$8M
  • Track & Field$5M
  • Olympic Sports$5M

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