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NIL Spending Comparison · 2026
Georgia vs Texas
Head-to-head NIL spending breakdown for 2026. Texas spends approximately $25M (35%) more.
Georgia
SEC
Estimated NIL Spend
$47M
National rank #8
Full Georgia profile
Texas
SEC
Estimated NIL Spend
$72M
National rank #1
Higher NIL spend
Full Texas profile
By the Numbers
Estimated NIL Spend
$47M
$72M
National Rank
#8
#1
Conference
SEC
SEC
Spending Gap
-$25M
+$25M
Georgia — by sport
- Football$28M
- Men's Basketball$8M
- Baseball$5M
- Women's Basketball$3M
- Olympic Sports$3M
Texas — by sport
- Football$40M
- Men's Basketball$13M
- Baseball$7M
- Women's Basketball$4M
- Olympic Sports$8M
More Georgia comparisons
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