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NIL Spending Comparison · 2026
BYU vs Duke
Head-to-head NIL spending breakdown for 2026. Both programs are estimated to spend identically.

BYU
Big 12
Estimated NIL Spend
$36M
National rank #19
Full BYU profile

Duke
ACC
Estimated NIL Spend
$36M
National rank #20
Full Duke profile
By the Numbers
Estimated NIL Spend
$36M
$36M
National Rank
#19
#20
Conference
Big 12
ACC
Spending Gap
—
—
BYU — by sport
- Football$18M
- Men's Basketball$12M
- Olympic Sports$6M
Duke — by sport
- Football$12M
- Men's Basketball$14M
- Olympic Sports$10M
More BYU comparisons
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