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Wisconsin vs Iowa NIL Roster Market 2026
NIL Roster Market · Head-to-Head 2026

Wisconsin
Big Ten · #35
$32.4M
VS

Iowa
Big Ten · #52
$27.3M
54.3%Market Split45.7%
Wisconsin carries approximately $5.1M more aggregate roster value than Iowa — a 16% gap.
Compare up to 5 schools
2026 Sideline NIL Market Index
scaled to top selected
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By the Numbers
Sideline Best Estimate
$32.4M
$27.3M
National Rank
#35
#52
Conference
Big Ten
Big Ten
Market Gap
+$5.1M
-$5.1M
Wisconsin — by sport
- Football$19.8M
- Men's Basketball$6.1M
- Hockey$2.9M
- Women's Basketball$1.2M
- Softball$550K
- Volleyball$450K
Iowa — by sport
- Football$17.6M
- Men's Basketball$3.4M
- Wrestling$3.6M
- Women's Basketball$2.0M
- Softball$200K
- Volleyball$150K
More Wisconsin comparisons
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