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Western Carolina vs West Virginia NIL Roster Market 2026
NIL Roster Market · Head-to-Head 2026

Western Carolina
SoCon · #175
$4.5M
VS

West Virginia
Big 12 · #28
$36M
11.2%Market Split88.8%
West Virginia carries approximately $31.4M more aggregate roster value than Western Carolina — a 87% gap.
Compare up to 5 schools
2026 Sideline NIL Market Index
scaled to top selected
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By the Numbers
Sideline Best Estimate
$4.5M
$36M
National Rank
#175
#28
Conference
SoCon
Big 12
Market Gap
-$31.4M
+$31.4M
Western Carolina — by sport
- Football$1.9M
- Men's Basketball$1.8M
- Other Sports$800K
West Virginia — by sport
- Football$18.1M
- Men's Basketball$11.8M
- Softball$1.4M
- Volleyball$1.1M
- Women's Soccer$975K
- Track & Field$1.4M
More Western Carolina comparisons
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