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West Virginia vs Kansas NIL Roster Market 2026

NIL Roster Market · Head-to-Head 2026

West Virginia

West Virginia

Big 12 · #28

$36M

VS
Kansas

Kansas

Big 12 · #32

$33.5M

51.8%Market Split48.2%

West Virginia carries approximately $2.5M more aggregate roster value than Kansas — a 7% gap.

Compare up to 5 schools

2026 Sideline NIL Market Index

scaled to top selected

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Full Profile

West Virginia

Full Profile

Kansas

By the Numbers

Sideline Best Estimate
$36M
$33.5M
National Rank
#28
#32
Conference
Big 12
Big 12
Market Gap
+$2.5M
-$2.5M

West Virginia — by sport

  • Football$18.1M
  • Men's Basketball$11.8M
  • Softball$1.4M
  • Volleyball$1.1M
  • Women's Soccer$975K
  • Track & Field$1.4M

Kansas — by sport

  • Football$18.6M
  • Men's Basketball$8.6M
  • Baseball$2.3M
  • Softball$950K
  • Volleyball$725K
  • Women's Soccer$650K

More West Virginia comparisons

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