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San Diego State vs USC NIL Roster Market 2026
NIL Roster Market · Head-to-Head 2026
San Diego State
Pac-12 · #71
$19.1M
VS
USC
Big Ten · #6
$55.9M
25.4%Market Split74.6%
USC carries approximately $36.8M more aggregate roster value than San Diego State — a 66% gap.
Compare up to 5 schools
2026 Sideline NIL Market Index
scaled to top selected
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By the Numbers
Sideline Best Estimate
$19.1M
$55.9M
National Rank
#71
#6
Conference
Pac-12
Big Ten
Market Gap
-$36.8M
+$36.8M
San Diego State — by sport
- Football$13.1M
- Men's Basketball$3.9M
- Other Sports$2.1M
USC — by sport
- Football$35.2M
- Men's Basketball$12.2M
- Baseball$2.3M
- Women's Basketball$4.1M
- Softball$500K
- Volleyball$375K
More San Diego State comparisons
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