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NIL Spending Comparison · 2026
Oregon vs Michigan
Head-to-head NIL spending breakdown for 2026. Oregon spends approximately $17M (29%) more.
Oregon
Big Ten
Estimated NIL Spend
$58M
National rank #4
Higher NIL spend
Full Oregon profile
Michigan
Big Ten
Estimated NIL Spend
$41M
National rank #12
Full Michigan profile
By the Numbers
Estimated NIL Spend
$58M
$41M
National Rank
#4
#12
Conference
Big Ten
Big Ten
Spending Gap
+$17M
-$17M
Oregon — by sport
- Football$40M
- Men's Basketball$8M
- Track & Field$5M
- Olympic Sports$5M
Michigan — by sport
- Football$22M
- Men's Basketball$10.5M
- Hockey$3M
- Olympic Sports$5.5M
More Oregon comparisons
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