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Iowa State vs Iowa NIL Roster Market 2026
NIL Roster Market · Head-to-Head 2026

Iowa State
Big 12 · #37
$32M
VS

Iowa
Big Ten · #52
$27.3M
54%Market Split46%
Iowa State carries approximately $4.7M more aggregate roster value than Iowa — a 15% gap.
Compare up to 5 schools
2026 Sideline NIL Market Index
scaled to top selected
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By the Numbers
Sideline Best Estimate
$32M
$27.3M
National Rank
#37
#52
Conference
Big 12
Big Ten
Market Gap
+$4.7M
-$4.7M
Iowa State — by sport
- Football$17.6M
- Men's Basketball$7.2M
- Women's Basketball$2.4M
- Softball$1.1M
- Volleyball$875K
- Women's Soccer$775K
Iowa — by sport
- Football$17.6M
- Men's Basketball$3.4M
- Wrestling$3.6M
- Women's Basketball$2.0M
- Softball$200K
- Volleyball$150K
More Iowa State comparisons
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