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NIL Spending Comparison · 2026

Indiana vs BYU

Head-to-head NIL spending breakdown for 2026. Indiana spends approximately $2M (5%) more.

By the Numbers

Estimated NIL Spend
$38M
$36M
National Rank
#15
#19
Conference
Big Ten
Big 12
Spending Gap
+$2M
-$2M

Indiana — by sport

  • Football$21M
  • Men's Basketball$11M
  • Olympic Sports$6M

BYU — by sport

  • Football$18M
  • Men's Basketball$12M
  • Olympic Sports$6M

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