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Idaho vs Utah NIL Roster Market 2026
NIL Roster Market · Head-to-Head 2026

Idaho
Big Sky · #235
$3.4M
VS

Utah
Big 12 · #64
$23.4M
12.5%Market Split87.5%
Utah carries approximately $20.1M more aggregate roster value than Idaho — a 86% gap.
Compare up to 5 schools
2026 Sideline NIL Market Index
scaled to top selected
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By the Numbers
Sideline Best Estimate
$3.4M
$23.4M
National Rank
#235
#64
Conference
Big Sky
Big 12
Market Gap
-$20.1M
+$20.1M
Idaho — by sport
- Football$1.6M
- Men's Basketball$1M
- Other Sports$750K
Utah — by sport
- Football$14.2M
- Men's Basketball$3.3M
- Softball$1.4M
- Volleyball$1.1M
- Women's Soccer$950K
- Track & Field$1.3M
More Idaho comparisons
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