Idaho is a Big Sky program with FCS football.
The Moscow, Idaho small-town market creates geographic challenges for commercial NIL.
TS
The Sideline Staff·NIL DeskIdaho NIL Spending — $1.9M Est. 2026
Estimated NIL Spend
$1.9M
2025–26 est.
Top Sport
Football
$1.1M
Idaho is a Big Sky program with FCS football.
The Moscow, Idaho small-town market creates geographic challenges for commercial NIL.
The $1.9M figure above combines two sources permitted under the House v. NCAA settlement: Idaho's direct revenue-share allocation and third-party collective deals funded by boosters, alumni, and corporate sponsors. We compile it from publicly disclosed contracts, collective funding announcements, athletic department reporting, and cross-referenced industry valuations, with Football the largest single-sport allocation at $1.1M.
Idaho is estimated to spend $1.9M on NIL in the 2025–26 athletic year, including revenue-sharing allocations and third-party collective deals. This ranks #234 nationally among Division I programs.
Idaho competes in the Big Sky at the FCS level.
Football is Idaho's top NIL-funded sport with approximately $1.1M in estimated 2026 spending.
Idaho's $1.9M NIL budget can be compared against every Big Sky program and all 357 Division I schools on The Sideline's NIL Tracker.
Idaho's NIL budget combines two sources: the school's direct revenue-share allocation (capped at roughly $20.5M industry-wide following the House settlement) and third-party collective deals funded by boosters, alumni, and corporate sponsors.
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Alabama won the 2017 national title on a second-and-26 touchdown pass in overtime.
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