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Eastern Michigan vs USC NIL Roster Market 2026
NIL Roster Market · Head-to-Head 2026

Eastern Michigan
MAC · #139
$5.8M
VS

USC
Big Ten · #6
$55.9M
9.5%Market Split90.5%
USC carries approximately $50M more aggregate roster value than Eastern Michigan — a 90% gap.
Compare up to 5 schools
2026 Sideline NIL Market Index
scaled to top selected
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By the Numbers
Sideline Best Estimate
$5.8M
$55.9M
National Rank
#139
#6
Conference
MAC
Big Ten
Market Gap
-$50M
+$50M
Eastern Michigan — by sport
- Football$3.8M
- Men's Basketball$850K
- Other Sports$1.2M
USC — by sport
- Football$35.2M
- Men's Basketball$12.2M
- Baseball$2.3M
- Women's Basketball$4.1M
- Softball$500K
- Volleyball$375K
More Eastern Michigan comparisons
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