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NIL Spending Comparison · 2026

Duke vs Auburn

Head-to-head NIL spending breakdown for 2026. Both programs are estimated to spend identically.

Duke

Duke

ACC

Estimated NIL Spend

$36M

National rank #20

Full Duke profile

Auburn

Auburn

SEC

Estimated NIL Spend

$36M

National rank #18

Full Auburn profile

By the Numbers

Estimated NIL Spend
$36M
$36M
National Rank
#20
#18
Conference
ACC
SEC
Spending Gap
—
—

Duke — by sport

  • Football$12M
  • Men's Basketball$14M
  • Olympic Sports$10M

Auburn — by sport

  • Football$22M
  • Men's Basketball$8M
  • Baseball$4M
  • Olympic Sports$2M

More Duke comparisons

Duke vs

Texas

Duke vs

Texas A&M

Duke vs

Tennessee

Duke vs

Miami (FL)

View all NIL rankings Transfer portal tracker How we compute NIL spend

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