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Cincinnati vs Oklahoma State NIL Roster Market 2026

NIL Roster Market · Head-to-Head 2026

Cincinnati

Cincinnati

Big 12 · #66

$22.5M

VS
Oklahoma State

Oklahoma State

Big 12 · #33

$33.5M

40.2%Market Split59.8%

Oklahoma State carries approximately $10.9M more aggregate roster value than Cincinnati — a 33% gap.

Compare up to 5 schools

2026 Sideline NIL Market Index

scaled to top selected

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By the Numbers

Sideline Best Estimate
$22.5M
$33.5M
National Rank
#66
#33
Conference
Big 12
Big 12
Market Gap
-$10.9M
+$10.9M

Cincinnati — by sport

  • Football$13.7M
  • Men's Basketball$3.6M
  • Softball$1.3M
  • Volleyball$950K
  • Women's Soccer$850K
  • Track & Field$1.1M

Oklahoma State — by sport

  • Football$16.8M
  • Men's Basketball$7.6M
  • Baseball$4M
  • Softball$1.2M
  • Volleyball$925K
  • Women's Soccer$800K
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