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NIL Spending Comparison · 2026
BYU vs Georgia
Head-to-head NIL spending breakdown for 2026. Georgia spends approximately $11M (23%) more.
BYU
Big 12
Estimated NIL Spend
$36M
National rank #19
Full BYU profile
Georgia
SEC
Estimated NIL Spend
$47M
National rank #8
Higher NIL spend
Full Georgia profile
By the Numbers
Estimated NIL Spend
$36M
$47M
National Rank
#19
#8
Conference
Big 12
SEC
Spending Gap
-$11M
+$11M
BYU — by sport
- Football$18M
- Men's Basketball$12M
- Olympic Sports$6M
Georgia — by sport
- Football$28M
- Men's Basketball$8M
- Baseball$5M
- Women's Basketball$3M
- Olympic Sports$3M
More BYU comparisons
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