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Boise State vs USC NIL Roster Market 2026

NIL Roster Market · Head-to-Head 2026

Boise State

Boise State

Pac-12 · #69

$20.5M

VS
USC

USC

Big Ten · #6

$55.9M

26.9%Market Split73.1%

USC carries approximately $35.4M more aggregate roster value than Boise State — a 63% gap.

Compare up to 5 schools

2026 Sideline NIL Market Index

scaled to top selected

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By the Numbers

Sideline Best Estimate
$20.5M
$55.9M
National Rank
#69
#6
Conference
Pac-12
Big Ten
Market Gap
-$35.4M
+$35.4M

Boise State — by sport

  • Football$14.2M
  • Men's Basketball$3.4M
  • Other Sports$3.0M

USC — by sport

  • Football$35.2M
  • Men's Basketball$12.2M
  • Baseball$2.3M
  • Women's Basketball$4.1M
  • Softball$500K
  • Volleyball$375K
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