Boise State has been one of the Mountain West's most aggressive NIL programs.
Spencer Danielson's football program is estimated at $8-9M for 2025-26. Basketball also receives collective support.
Boise State NIL Spending — $15M Est. 2026

Estimated NIL Spend
$15M
2025–26 est.
Top Sport
Football
$9M
Boise State has been one of the Mountain West's most aggressive NIL programs.
Spencer Danielson's football program is estimated at $8-9M for 2025-26. Basketball also receives collective support.
The $15M figure above combines two sources permitted under the House v. NCAA settlement: Boise State's direct revenue-share allocation and third-party collective deals funded by boosters, alumni, and corporate sponsors. We compile it from publicly disclosed contracts, collective funding announcements, athletic department reporting, and cross-referenced industry valuations, with Football the largest single-sport allocation at $9M.
Boise State is estimated to spend $15M on NIL in the 2025–26 athletic year, including revenue-sharing allocations and third-party collective deals. This ranks #71 nationally among Division I programs.
Boise State competes in the Mountain West at the G5 level.
Football is Boise State's top NIL-funded sport with approximately $9M in estimated 2026 spending.
Boise State's $15M NIL budget can be compared against every Mountain West program and all 357 Division I schools on The Sideline's NIL Tracker.
Boise State's NIL budget combines two sources: the school's direct revenue-share allocation (capped at roughly $20.5M industry-wide following the House settlement) and third-party collective deals funded by boosters, alumni, and corporate sponsors.
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Alabama won the 2017 national title on a second-and-26 touchdown pass in overtime.
Stack Boise State against any other program — side-by-side NIL spend by sport.
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