Tulane NIL Spending — $14M Est. 2026
Estimated NIL Spend
$14M
2025–26 est.
Top Sport
Football
$8M
Tulane's NIL program has grown following the Green Wave's 2023 Cotton Bowl victory.
Football under Jon Sumrall is estimated at $7-8M for 2025-26. New Orleans creates unique commercial NIL opportunities from culture and entertainment industries.
The $14M figure above combines two sources permitted under the House v. NCAA settlement: Tulane's direct revenue-share allocation and third-party collective deals funded by boosters, alumni, and corporate sponsors. We compile it from publicly disclosed contracts, collective funding announcements, athletic department reporting, and cross-referenced industry valuations, with Football the largest single-sport allocation at $8M.
Tulane is estimated to spend $14M on NIL in the 2025–26 athletic year, including revenue-sharing allocations and third-party collective deals. This ranks #77 nationally among Division I programs.
Tulane competes in the American at the G5 level.
Football is Tulane's top NIL-funded sport with approximately $8M in estimated 2026 spending.
Tulane's $14M NIL budget can be compared against every American program and all 357 Division I schools on The Sideline's NIL Tracker.
Tulane's NIL budget combines two sources: the school's direct revenue-share allocation (capped at roughly $20.5M industry-wide following the House settlement) and third-party collective deals funded by boosters, alumni, and corporate sponsors.
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Alabama won the 2017 national title on a second-and-26 touchdown pass in overtime.
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